Infographics on B2B Demand Generation

  • The Best Content Offers for Every Stage of the Buying Cycle (Infographic)

    The Best Content Offers for Every Stage of the Buying Cycle (Infographic)

    Aligning content offers with stages in the buying cycle is a critical factor in maximizing engagement.  Early stage or “top of funnel” content generally speaks to industry trends or best practices...

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  • SiriusDecisions on How to Evaluate Demand Creation Agencies (Infographic)

    SiriusDecisions on How to Evaluate Demand Creation Agencies (Infographic)

    This infographic provides an outline of what SiriusDecisions considers to be the core capabilities of the new demand creation agency.

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  • Top 10 Types of Demand Generation Content (Infographic)

    Top 10 Types of Demand Generation Content (Infographic)

    Choosing the right content offer for a demand generation campaign isn’t simply about aligning that content with a particular buying persona.

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  • Top 10 B2B Paid Search Mistakes (Infographic)

    Top 10 B2B Paid Search Mistakes (Infographic)

    Discover how to get the most from your Google AdWords™ campaign. Learn the key pitfalls that B2B companies encounter when setting up their paid search program.

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  • 10 Ways to Generate More Leads from Your Business Blog (Infographic)

    10 Ways to Generate More Leads from Your Business Blog (Infographic)

    The social media landscape is littered with business blogs that do everything right. Feature relevant content, of real value, published with good frequency. Most of those do little to generate leads.

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  • 8 Ways to Get B2B Demand Gen Back on Track (Infographic)

    8 Ways to Get B2B Demand Gen Back on Track (Infographic)

    As this infographic illustrates, there are still plenty of opportunities for marketers to improve demand generation ROI, even when those marketers are short on budget and headcount.

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  • The State of Marketing Automation Maturity (Infographic)

    The State of Marketing Automation Maturity (Infographic)

    Are most B2B companies getting maximum value from their investment in marketing automation? A recent industry survey by Spear Marketing Group suggests: no.

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  • Top 10 Reasons to Hire a Full-Service Demand Generation Agency (Infographic)

    Top 10 Reasons to Hire a Full-Service Demand Generation Agency (Infographic)

    Hire or outsource? Learn whether a full-service demand gen agency is the right move for your organization.

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  • 10 Tips for Driving Lead Nurturing Success (Infographic)

    10 Tips for Driving Lead Nurturing Success (Infographic)

    It’s important to recognize that the simple act of investing in marketing automation doesn’t create an effective lead nurturing strategy any more than buying CRM software accelerates the sales cycle.

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  • 10 Commandments of Email Copywriting (Infographic)

    10 Commandments of Email Copywriting (Infographic)

    Good email copy is engaging, personal, never boring, and focuses the reader on a single action. Discover 10 of the most important rules of email copywriting.

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  • 17 Tips for Generating Leads from Social PPC Advertising (Infographic)

    17 Tips for Generating Leads from Social PPC Advertising (Infographic)

    Looking to include social media advertising as part of your demand generation mix in the new year? Before you get started, check out this infographic (adapted from an earlier post) for handy tips.

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